Dispel the 'Loss Leader' Myth: Blueprints to Increase Hygiene Department Services and Production

Duration: 60 Minutes
Instructor: Colleen Rutledge
Webinar Id: 800007


One Attendee


You've tried getting new patients to fill the holes in your hygiene schedule....now its time for a new approach! Fill the holes with your existing patients by learning how to treatment plan non-surgical cases.

Find all the perio that is sitting right in your office! Learn a practical protocol that can be easily implemented for a successful periodontal therapy program with this one hour webinar. It is designed to assist dentists in assessing and diagnosing non-surgical therapy cases. Learn helpful practical applications for locally-applied antimicrobials including Periochip, Arestin and Atridox, as well risk assessment and the medical model of care. Don't delay! As Linda Miles says: "If your hygiene department is holding you back, make this the year you decide to fix it and reap the rewards for your patients, your team and you. A higher level of quality care and a better net income awaits.”

Why you should attend: Designed for dentists who want to revitalize an under producing hygiene department, this webinar will teach you how to increase non-surgical periodontal services, which will change the bottom line – immediately and dramatically! In just one hour you will learn how to find the 'hidden' non-surgical periodontal cases that are within your existing patient base. This may well be the best investment of time you will make this year!  Take if from one dentist who attended this webinar: “The webinar was fabulous! I learned so much! Realizing how much profit I am losing was staggering. More importantly, I realized my hygiene department was under-treating patients.”

Areas Covered in the Session:

  • Differentiate between gingivits and early perio
  • Discuss full mouth disinfection and role of ultrasonics and SRP
  • Periodontal therapy and the impact of the systemic link
  • How to utilize risk assessment
  • Implementation of CDT 2011/2012 perio codes
  • Treatment planning exercise for non-surgical perio therapy
  • Review several case studie
Who Will Benefit:
  • Dentists
  • Hygienists

Speaker Profile
Colleen Rutledge, RDH enjoys a multifaceted career as a dental hygiene consultant, national speaker, practice administrator and well-respected dental hygienist focusing on the non-surgical approach to managing periodontal disease. Her dental career began 30 years ago in Philadelphia after completing a dental assisting externship at Temple University and graduating class president from National School of Health Technology. She continued her education and earned a Degree in Dental Hygiene at Coastal Carolina Community College in North Carolina and was the recipient of the Hu-Friedy Golden Scaler Award.

While in private practice, Colleen diligently incorporated several modalities of periodontal therapy in both insurance-driven and fee-for-service practices. Her skillfully honed communication skills positively affected patient compliance, subsequently increasing daily hygiene production by over 40%.

Her passion for providing dental offices and patients with evidence-based preventive care resulted in the establishment of her own consulting company Perio-Therapeutics & Beyond (www.PerioAndBeyond.com), which offers hands-on expert clinical hygiene consulting by teaching over-the-shoulder techniques in non-surgical periodontal therapy procedures. Published in several dental publications including Dental Economics and Dentistry Today, Colleen is recognized as a “Leader in Dental Consulting”. She is a member of several organizations including Speaking Consulting Network and several speakers’ bureaus.

Colleen’s speaking programs provide inspiration and motivation to dental professionals across the country. She is a popular speaker, presenting at major dental conferences such as Thomas P. Hinman, Greater New York, and Yankee Dental Congress.

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